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  • February 07, 2025 5 min read 0 Comments

    Corporate events are where business meets creativity, and that’s where you, the florist, shine.  After all, a corporate event isn’t just about the agenda or the guest list—it’s about the experience. Flowers at these gatherings aren’t just décor—they’re the mood-setters, the conversation starters, and sometimes, the subtle power moves that businesses don’t even realize they need. From sourcing bulk flowers for businesses to creating arrangements that scream, “We’ve got it together,” your role is pivotal. Let’s talk about the best flowers for corporate events, how to maximize your designs for these settings, and why your floral expertise is the real MVP of corporate events.

    Why Flowers Matter at Work Events

    Here’s the deal: corporate spaces can be, well, dull. Boardroom gray and fluorescent lighting aren’t exactly inspirational. Flowers, however, change the game. They add warmth, break up the monotony, and set a vibe—whether it’s calm and focused or bold and celebratory. Flowers add that “something extra” that says, “Yes, we’ve thought of everything.” And here’s a bonus: studies show that fresh flowers can boost mood and productivity. Basically, they're the ultimate ROI. If that’s not the easiest win for your clients, we don’t know what is.

    Tailoring Flowers to Different Event Types

    Different events, different moods. Here's how to match your blooms to the occasion:

    • For product launches, go bold and eye-catching to make the new product the star of the show.

    • Keep it simple and subtle for board meetings to create a refined setting that fosters focus and open discussion.

    • Company anniversaries call for arrangements that reflect the company's growth—think celebratory but classy.

    • Holiday parties are the time to bring on the festive flowers and amp up the holiday spirit to make the gathering feel extra special. 

    Tips to Get Corporate Floral Designs Just Right

    Corporate clients might not know the first thing about flowers, but they’ll know when something doesn’t feel right. Here’s how to get it spot-on every time: 

    1. Match the brand

    The best flowers for events should reflect the company’s identity. If they’re all about clean lines and minimalism, go for neutral tones and structured arrangements. If they’re bold and creative, add pops of color or unexpected elements.

    1. Work with the venue

    Consider the space you’re working with. Tall ceilings? Go big with vertical arrangements. Small tables? Stick with low designs that don’t block sightlines. 

    1. Stay in season

    There are just so many good reasons why it’s a smart idea to stick with what's in season. Fresher flowers, better prices, and they match the time of year—win-win-win. 

    1. Keep It guest-friendly

    Allergies and strong scents can be a buzzkill. Stick with flowers that won’t overpower the space or send someone running for antihistamines.

    The Best Blooms for Corporate Gatherings

    Choosing flowers for corporate events isn’t just about looks. Instead, it’s about understanding the vibe and balancing it with practicality. These flowers are tried-and-true favorites for making businesses look their best: Not all flowers work for every occasion, and picking the right ones depends on the mood you’re aiming for. Here are some top contenders:

    1. Roses

    Before you roll your eyes at roses being "basic," hear us out. White, blush, or cream roses are anything but boring in the right setting. Their clean, polished look fits seamlessly into corporate vibes, especially for galas or executive-level events. Think minimalist arrangements with lots of negative space—less bridal, more boardroom chic.

    2. Tulips

    Tulips are like the cool kids of the flower world—unfussy but still sophisticated. Their sleek shape makes them perfect for modern corporate settings. Go bold with deep purples or burgundy to make a statement, or opt for whites and yellows for a clean, approachable vibe.

    3. Alstroemeria

    Sometimes called the Peruvian lily, alstroemeria is a versatile and budget-friendly option that packs a visual punch. These flowers come in a rainbow of colors and have a long vase life, making them ideal for events that last all day or even multiple days. Use them as fillers, or let them take the spotlight in smaller, modern arrangements.

    4. Hydrangeas

    When you need volume without the fuss, hydrangeas are your best friend. They’re lush and versatile and pair beautifully with greenery. Perfect for creating fullness in large spaces or crafting centerpieces that don’t feel overly busy.

    5. Calla Lilies

    Calla lilies are a top pick for corporate events because they’re sleek, modern, and undeniably sophisticated. Their smooth, elegant shape works well in minimalist designs or as part of a bold centerpiece. White calla lilies bring a formal, polished vibe, while deep purples or yellows can add a touch of personality without feeling overwhelming.

    6. Gerbera Daisies

    These cheerful blooms are perfect for more laid-back corporate events or daytime gatherings. With their wide range of colors, you can easily match them to a company’s branding or add a playful touch to a networking brunch.

    7. Snapdragons

    Tall and striking, snapdragons are a great way to add height and drama to arrangements. Their unique shape makes them ideal for entrance displays or stage décor at conferences. Snapdragons are perfect for adding height and drama to arrangements. They’re also available in a variety of colors, so you can match them to your client’s branding or use them to create striking contrasts.

    8. Chrysanthemums

    Chrysanthemums (better known as mums) are an excellent choice when you need texture and variety. Their range of shapes, sizes, and colors makes them versatile for both bold statement pieces and softer, more traditional designs. Use spider mums for a contemporary twist or cushion mums to add volume to your arrangements. They’re hardy, long-lasting, and great for bringing a polished finish to corporate events.

    9. Sunflowers

    For events that need warmth and positivity, sunflowers bring all the good vibes. They’re especially great for outdoor gatherings or informal settings where a casual yet polished look is key.

    10. Stock

    Stock flowers are a hidden gem for corporate events. They’re long-lasting, smell amazing, and add texture to arrangements. Use them as a filler, or let their delicate blooms shine on their own.

    Smart Tips for Buying Bulk Flowers

    Buying in bulk is where the magic happens, especially for large-scale corporate gigs. Be sure to plan ahead: bulk orders take time, and you want to avoid scrambling last minute for the freshest blooms. For corporate floral arrangements, choose long-lasting flowers that can handle transport and long event hours, and work with trusted sources like Petaljet for high quality blooms and peace of mind because nothing’s worse than opening a box of flowers that don’t meet your standards.

    A Few Final Tips for Florists Working in Corporate Events

    We’re seasoned florists here at Petaljet, and whether you’re like us or just starting out, we wanted to share some of the best tips and insights we’ve gained from years working corporate events: 

    • Be flexible

    Corporate clients can be indecisive, so have a few backup ideas ready to go.

    • Focus on efficiency

    Events often have tight schedules. Design your arrangements for quick setup and teardown.

    • Sell the value

    Corporate clients might not always "get" flowers. Highlight how your designs can enhance branding, improve ambiance, and leave a lasting impression.

    As a florist, you’re not just decorating a space—you’re helping businesses tell their story. The right flowers can soften a sterile venue, mirror a brand’s identity, or simply make people feel welcome. By choosing thoughtful blooms, sourcing bulk flowers for businesses wisely, and tailoring arrangements to the event’s needs, you’re not just making spaces look better — you’re making the experience unforgettable. And isn’t that what corporate events are all about?