Looking for flowers that won’t trigger allergies? This guide breaks down the best hypoallergenic blooms—safe, stylish, and perfect for sensitive clients.
Floral Journal
10 Ways to Make Your Flower Arrangements Top-Tier
From choosing focal blooms to adding quirky textures, discover 10 expert-backed tips to elevate your floral arrangements and design with serious intention.
The 10 Best Edible Flowers for Flavor, Beauty, and Creativity
From nasturtiums to tulips, discover 10 edible flowers that don’t just look good—they taste amazing too. Perfect for cocktails, baking, and wow-factor dishes.
10 Long-Lasting Cut Flowers for Beautiful Bouquets
Looking for flowers that won’t wilt after two days? Discover 10 long-lasting cut flowers that stay fresh in a vase, plus easy tips to extend their beauty
9 Pet-Safe Flowers That Look Good and Won’t Stress You Out
Love flowers but live with a curious cat or playful pup? You don’t have to choose between beauty and safety. This guide shares 9 pet-friendly flowers that look stunning and are safe for cats and dogs—no guesswork, no stress.
Behind the Scenes: A Day in the Life of a Flower from Farm to Vase
Ever wondered how flowers make it from muddy farm rows to your vase? Go behind the scenes with a florist to explore the full flower sourcing process—from early morning markets to hand-delivered bouquets. Discover the beauty, care, and logistics behind farm-to-vase floristry.
Unexpected Ways to Use Flowers Beyond Bouquets
Discover creative ways to use flowers beyond traditional bouquets. From edible flowers and DIY floral crafts to home décor with flowers and natural dyes, explore unexpected ways to bring more beauty, scent, and joy into your daily life with blooms.
The Language of Flowers: Incorporating Floriography into Contemporary Arrangements
Discover the timeless art of floriography and how to craft symbolic flower arrangements that speak volumes. Learn how to blend flower meanings with modern design, creating personalized bouquets that resonate deeply with clients for every occasion.
Sustainable Floristry: Eco-Friendly Practices for Modern Floral Designers
Learn how florists are embracing eco-friendly floristry by using seasonal blooms, skipping floral foam, and designing with intention. These simple choices reduce waste, support ethical farms, and elevate your work—without compromising style.
The Art of Color Harmony: Crafting Stunning Monochromatic Floral Arrangements
Monochromatic floral arrangements are all about elegance, tone, and texture. Learn how to style stunning one-color designs that turn heads—whether for events, weddings, or your coffee table.
Sustainability in the Floral Industry: How Buying Bulk Benefits the Environment
Sustainable floristry is more than a trend — it's a commitment to eco-conscious practices. Learn how buying in bulk, reducing waste, and sourcing responsibly can benefit your business, your flowers, and the planet.
Top Flowers for Corporate Events: Making Business Blossom
Corporate events deserve more than just an agenda—they need atmosphere. The right floral arrangements can set the mood, enhance branding, and make a lasting impression. From bold blooms for product launches to elegant arrangements for executive gatherings, discover the best flowers for business events, expert design tips, and why sourcing in bulk is a game-changer.